The Dead Simple 3 Step Business Plan That Will Kickstart Your Writing Income

Building a business isn’t complicated

Writers like you are primed to run their own content business. 

But writing alone isn’t enough. 

You need to figure out how to start and run a business.

Which feels complicated right?

When you look at already established businesses, it seems that you need a massive audience to have a “real” business. 

But it’s not true.

You can use this dead simple three-step business plan to transform your writing into a business. 

Step 1. Solve a problem

Most online advice tells you to pick your audience, which is fine. But it’s sort of a half-step towards a business. 

Yes, you need a specific audience, but you also need a specific problem that your audience has.

You then solve that problem and charge for the solution. You can solve it as a service, a course, a cohort, a membership, or whatever. 

How you solve the problem is up to you, but if you don’t solve a problem, you don’t have a business.

Step 2. Start a newsletter

Next, you’ll want to start a newsletter withKit.com. This is how you will build your audience around the problem you are solving so you can offer your solution. 

I grew three newsletters to over 500 subscribers without making a penny before I realized what I was doing wrong. 

I was using my newsletter to create content. At no point did I ever try to sell something to my audience. 

And guess what happens if you don’t try and sell something?

Nobody buys it. 

Your newsletter exists to serve your audience.

You best serve your audience by solving their problems.

You can best solve their problems by charging for the solution.

Once you get paid, you have a business, and once you are in business, you can serve your audience better. See how it works?

So start a newsletter easily with Kit and start creating content to your customers about how you can help solve their problems.

Step 3. Get attention

Next, you can use your writing to get attention. And by that, I mean views on Medium SEO, or however, you want to do it. 

There are two ways to do it. You can create more general content and capture the few relevant people who go past. 

Or you can create more targeted content at your audience to reach only them.

Which one you choose depends on what type of content you like to create and is a matter of strategy. You could even hybrid both if you like, but it’s up to you. All that matters is that you are getting attention that you can funnel into your newsletter. 

Your newsletter then funnels people towards your products. And hey presto, you are in business, my friend. 

It’s just that easy

Solve a problem

Start a newsletter to sell your solution

Create content around that problem

You don’t have to be the best in the world to be able to help people. 

You have to be willing to serve.